Misson Statement

Since the commercial explosion of Rap music in the early 90’s, Hip-Hop culture and the Rap music industry have seen dramatic shifts. Long gone are the days where aspiring dj’s and artists could network and perfect their craft in an environment that celebrated their cultural movement. Many of the opportunities for dialogue and networking no longer exist or have been blighted by negative elements within the Hip-Hop community. This Urban Music Seminar is designed to fill this void and join trendsetters and move makers within' the Hip- Hop underground and Rap music industry to discuss the direction of this music genre, culture and lifestyle.

Objectives

• To challenge the divisions between major label and independent Hip-Hop.
• To build relationships and networking opportunities for college radio DJ's, Mix show DJ’s, artists, and all participating parties.
• To showcase new talent to Hip-Hop DJ’s who work at the grassroots level (College Radio, Internet, Satellite Hip-Hop shows, & Mix tape, DJ's).
• Promote dialogue among DJ’s to improve the quality of their craft.
• Educate members of the Hip-Hop community about critical issues facing them.
• Demonstrate the value of college radio DJ’s to major label record promoters.

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